Sleek UX for a Luxury Fashion Ecommerce Platform

Meaningful change through fashion
Ninety Percent - Dress Better - compressed

Ninety Percent wanted to create a fashion brand that would boost women's confidence with luxury collections as well as raise societal and environmental awareness.

That’s how the idea for the e-commerce platform with stylish clothes supporting a charity was born.

Goal

  • Creating a website application where customers can browse distinct collections with ease.
  • Implementing a unique experience on the website where customers can learn about and vote for a cause of their choice after a purchase.
  • Make the app design in line with the target group.

Process

We built and designed the e-commerce website from scratch, remaining in close contact with the client, providing frequent updates and recommendations. User experience was also a crucial factor, so the team brought on board an experienced and UX-oriented frontend developer.

  • Advanced filtering functionalities.
  • Flexible, customisable and easy-to-set-up homepage module.
  • Integrated payments (Sagepay & Paypal).
  • Charity voting module with instructions and code validation.
  • Great UX throughout the buyer’s journey.
  • Full spectrum of software consulting throughout the process.

Result

Within 10 months, Netguru's team designed a desktop layout with all necessary functionalities and then effortlessly translated them into mobile layouts.

  • Slick design with smooth user flows.
  • E-commerce platform with the necessary functionalities and integrations built in 10 months.
  • Complete flexibility for the client to manage frontend content, especially for the home page which frequently requires new creative layouts and updates.
  • Mobile experience just as good as the desktop experience.

Numbers

  • 2 development stages
  • 4 causes to support
  • 10 months of development
  • 4 members of the team

  • We wanted an affordable price without compromising on talent, but we got more than this, a key value of Netguru is transparency and we felt this was a game changer, continuous updates and honest discussions, resulted in a more efficient and productive development.

    Nabil Al-Jannati

    Ninety Percent

Read more case studies

Check out more Netguru projects and success stories.

We're Netguru

At Netguru we specialize in designing, building, shipping and scaling beautiful, usable products with blazing-fast efficiency.

Let's talk business